This year, Google Ads, left advertisers surprised by change of their brand name from AdWords to Google Ads. Further on they introduced Responsive Search Ads, updated the text ads with an additional headline and description, added new ad position metrics, allowed exact match close variants to also include close variations that match the intent and… Read more »
Posts Categorized: PPC Roundup
Top Paid Social Media Announcements & Updates of 2018
This year witnessed the social media platforms upgrading their advertising solution to improve the way advertiser’s connect with their audience.From Quora launching Promoted Answers, Facebook announcing the launch of Facebook stories to LinkedIn announced new bidding solution and more. So, here’s a recap of the top social media announcements that a marketer can explore and… Read more »
Weekly PPC News – New Tools Added For Responsive Search Ads, Exact Match Made Less Exact and more
This week’s PPC News covers the top posts from the last week where Google Ads added new languages and reporting tools to RSAs, using Facebook Collection Ads optimally, Exact match changes impact, Amazon ads evolution and more.
Top Announcements by Karooya in 2018
We saw some significant changes in the PPC space this year, such as the launch of the new ad format (Responsive Search Ads), addition of a third headline and second description to the Expanded Text Ads etc. To support these changes, we introduced some new products this year, while simultaneously optimizing existing products to support… Read more »
Weekly PPC News – Quora Launches Promoted Ads, Google Ads to Add Call and Messaging Reporting and more
This week’s PPC News covers the top posts from the last week where Google Ads announced considering calls from location extensions as conversions, Quora Ads launched Promoted Answers, Bing Ads introduced billing statement reports for a positive user experience and more.
