Posted by & filed under PPC Roundup.

Google introduced new features in AdWords app and Display Campaigns, along with the announcement of Reports Editor, to be launched few months down the line. Other informative articles discuss how to improve CTR, highlights of the AMA session with Brad Geddes, why you should bid on brand terms and PPC mistakes to avoid making.

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Posted by & filed under Google Ads Tips, Negative Keywords.

Negative Keywords Lists reduces the¬†effort of individually assigning keywords to multiple campaigns. Not only do you get to save time but you can also manage your account more efficiently as a result. The vicious web of campaign negatives is solved with lists that can be easily created if you have categorized your negative keywords properly. If you are not sure of what categories need to be created, you can refer our post on “9 Types Of Negative Keywords Lists Your AdWords Account Should Have

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