Here is the full recap of this week’s PPCChat session where host Julie F Bacchini shed light on the importance of the post-click (landing page) experience, what are the biggest or most common issues PPCers encounter on landing pages and more.
Read more »Amazon PPC is a powerful tool for sellers to promote their products directly within Amazon’s search results and product pages. However, navigating the complexities of Amazon PPC requires a deep understanding of its nuances and best practices. In this comprehensive cheatsheet, we’ll delve into the essential strategies and tactics to help you master Amazon PPC and achieve your business goals.
Read more »Among PPC professionals, it’s become increasingly common to clarify perplexing and bewildering aspects of PPC to clients. Host Julie F Bacchini sought insights from experts regarding the topics they find themselves explaining to clients more frequently, as well as which ad platforms they find most challenging or perplexing to explain.
Read more »Ever feel like juggling with headlines and descriptions for your Google Ads campaigns? Responsive Search Ads are here to simplify your life! RSAs automatically tailor the text to each search, keeping it fresh and relevant for viewers.
Read more »During this week’s PPCChat discussion, Julie F Bacchini led the conversation, covering the latest Google Ads metric definition and recent developments regarding how ad strength influences ad-serving capabilities.
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