Posted by & filed under PPC Chat, PPC Roundup.

Here are the top PPCChat discussions from this year, where experts share their views and opinions on the topics of interest such as New AdWords UI, Google Analytics, Facebook Advertising, Trends for 2019 and more. Get expert insights fom these discussions and explore the opportunities as revealed in all these chats.

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Posted by & filed under Bing Ads, PPC Roundup.

Year 2018 had Bing Ads make some significant changes and improvements in their platform to stay at-par with Google Ads and also optimize it for its advertisers. Some of the key changes announced were, new importing features, updating Expanded Text Ads and Exact match close variants, and more.

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Posted by & filed under PPC Roundup.

This year, Google Ads, left advertisers surprised by change of their brand name from AdWords to Google Ads. Further on they introduced Responsive Search Ads, updated the text ads with an additional headline and description, added new ad position metrics, allowed exact match close variants to also include close variations that match the intent and made some other key changes on its platform. Here is a recap of the top announcements made by Google Ads in 2018.

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