As the name suggests, with ad schedule PPC advertisers can choose to show their ads on the select day(s) or hour(s). When your ad is served is just as important as the message it conveys. Ad Schedule assists you in scheduling your ads at the appropriate time.
Read more »Welcome happy readers! During this week’s PPCChat discussion, host Julie F Bacchini discussed all about PPC audits like: do PPCers currently offer any PPC audit services, do they charge for the audits, do they follow any checklist while doing the audits, etc. Here is the screencap of the session.
Read more »Amazon Ads is an incredibly successful advertising platform. With such a large number of advertisers opting for it, steps must be taken to improve Amazon campaigns. Adding Negative Keywords is one of these unavoidable actions.
Read more »Welcome Happy Readers! This week’s PPCChat discussion was all about Google Analytics 4. Google will switch to Google Analytics 4 from Universal Analytics on July 1, 2023, and PPCers have already started preparing for the change. Host Julie F Bacchini & guest host Brie E Anderson sought experts’ views on this shift, how is their experience with GA4 so far, are there things which are missing or hard to find in GA4, and more.
Read more »Dear Readers, Welcome! Have you missed out on the most recent PPC news? Here’s a rundown of the announcements and feature updates that caught the experts’ attention.
Read more »"Karooya - Free Negative Keywords Tool"
Cut down wasted ad spend in your Google Ads (AdWords) account easily with negative keyword recommendations. Save 10-20% of your budget in minutes! Free for ad accounts with monthly spend less than $10,000.
