An interesting talk where experts attended to some of the questions around Conversion Rate Optimization. Moderated by Kieran Flanagan (VP Marketing, HubSpot) the panelists of this Q&A session were Pamela Vaughan (Principal Marketing Manager of Optimization, HubSpot), Larry Kim (Founder & CTO , Wordstream), Oli Gardner (Co-founder, Unbounce), Peep Laja (Founder, ConversionXL) and Rand Fishkin (Founder, Moz).
Get your expanded text ads created with Karooya’s Expanded Text Ad Preview Tool, what opportunities lies for Microsoft after acquiring LinkedIn, how Bing is preparing for the changes announced during Google Summit, learn more about AdWords ad customizers and more PPC related articles in this week’s recap.
So, what would you do? If you say that 20 negative keyword lists with each having a limit of 5,000 keywords giving us a total 1,00,000 shared negative keywords, is sufficient, then what about this:
Earlier this week, we announced, the availability of Expanded Text Ads Preview Tool for Google AdWords. We have received useful and encouraging feedback for this tool.
Ever since Google announced an improved format of the text ads, marketers are excited about when the change will be rolled out from beta. With an increased character limit, one can benefit by adding more valuable content to communicate the message.
