Amazon Attribution helps advertisers measure how external marketing contributes to Amazon sales. With several tools offering different features and approaches, choosing the right one can be challenging. Here’s a quick look at Karooya, Skai, Pacvue, and AMPD and how they compare.
Posts Categorized: Amazon Ads
Digital Ads Benchmark Report by Tinuiti | Q2 2026 | Key Highlights
tay on top of the latest digital advertising trends with Tinuiti’s Q2 report. It explores how major platforms like Google, Meta, and Amazon performed, using anonymized campaign data to offer insights that can help advertisers make smarter decisions and stay ahead of the competition.
Is Your Brand Set Up to Benefit from Amazon’s Brand Referral Bonus?
If you sell on Amazon and run any kind of off-platform marketing — Google Ads, Meta, email, other partnerships — the Brand Referral Bonus (BRB) is one of the more underused levers on the table. It’s not new, but most brands either don’t have it configured correctly or don’t understand what it’s actually rewarding.
Digital Ads Benchmark Report by Tinuiti | Q1 2026 | Key Highlights
Tinuiti’s Q1 2026 Digital Benchmark report shows ad spend rising faster than ad pricing across major platforms. Google, Amazon, Instagram, and YouTube saw growth driven by more clicks and impressions, while AI-powered campaigns like Performance Max and Advantage+ continued to shape results.
Quarterly Roundup | Top PPC News | Q1 2026
PPC is constantly evolving, with new strategies and trends emerging all the time, so there’s a lot to keep up with. In this roundup, we’ve gathered the most important news and feature updates to help you stay informed and ahead.
