Julie F Bacchini hosted this week’s PPCChat session where she asked experts view on Audience Targeting, Are they doing retargeting based on assumptions or facts, What is the worst audience assumption they had to deal with, and more.
Read more »We have been stressing enough on the importance of negative keywords enough! So, we decided to put together a comprehensive negative keywords list to add to your Google Ads account.
Read more »Here is a recap of this week’s PPC News edition! Quarter 3 report from Merkle, Tips for creating Brand awareness, A widespread bug that impacted Facebook campaigns by temporary disapproving ads, Quick tips for using preview mode in Google Tag Manager and more.
Read more »Host Julie F Bacchini & Guest Host Simon Poulton addressed this week’s PPCChat session. Concerned about upcoming changes to tracking and attribution, Are experts doing anything now to prepare for the loss of cookie data, Biggest topics to worry about, and more was discussed.
Read more »Merkle released its third quarter Digital Marketing Report. The findings show the progression through the pandemic, areas that are recuperating and how industries are settling in to the new normal.
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