Karooya Blog Blog
Karooya Blog Blog

Monthly Roundup | Top PPC News | November 2024

Posted December 3rd, 2024 by Amita & filed under PPC Roundup.

Hello, valued PPC professionals! We’re excited to bring you the latest updates from the world of PPC in this comprehensive monthly roundup. Stay informed and ahead of the game with these key insights.

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Antitrust Ruling on Google: Key Transparency Measures for Advertisers Explained

Posted November 29th, 2024 by Kirti & filed under Google Ads Tips.

The recent antitrust ruling in the U.S. vs. Google case has introduced groundbreaking measures to address monopolistic practices in the search text advertising market. Central to the judgment are provisions aimed at enhancing transparency, reducing switching costs for advertisers, and fostering fair competition.

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Google Ads for Amazon Products: Ad Copies & Ad Extensions

Posted November 26th, 2024 by Kirti & filed under Amazon Ads, Google Ads Tips.

This blog post will focus on crafting effective ad copies and utilizing ad extensions to maximize the performance of Google Ads campaigns for Amazon products. It builds on the previous posts that covered campaign structure and keyword strategies.

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PPCChat | What is on Our Minds | 19th November 2024

Posted November 20th, 2024 by Amita & filed under PPCChat.

Here is the screencap of this week’s PPCChat discussion where host Julie F Bacchini sought experts’ views on AI and the PPC industry in 2025, What will 2025 look like for the economy and business? and more

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PPCChat | Stopping Wasted Spend – Can It Still Be Done? | 12th November 2024

Posted November 13th, 2024 by Amita & filed under PPCChat.

In this week’s PPCChat session, host Julie F Bacchini asked experts how they identify wasted spend in their accounts, what actions PPC professionals are taking to reduce it, what platforms could do to help address wasted spend, and more.

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