Karooya Blog Blog
Karooya Blog Blog

Negative Keyword List in Microsoft Ads Editor vs Google Ads Editor

Posted November 28th, 2019 by Kirti & filed under Google Ads Tips.

Negative keywords list is a simpler way to list down common negative keywords that can be shared between more than one campaign.

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PPCChat | Challenging Assumptions | 26th November 2019

Posted November 27th, 2019 by Amita & filed under PPCChat.

This week’s PPCChat session was hosted by @NeptuneMoon who sought PPCers views on assumptions with regards to the client account, Challenges and learning from those assumptions and more.

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Weekly PPC News – Bid Strategy With Top Signals,Quora’s Led Gen Ad Beta and more

Posted November 25th, 2019 by Amita & filed under PPC Roundup.

Welcome to this week’s PPC News recap! Facebook’s new brand safety control, Google’s update on political ads policy, Quora’s lead gen ads beta, Four ways where automation can help to strengthen your PPC campaign and more.

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Action Plan To Improve Quality Score

Posted November 22nd, 2019 by Amita & filed under Google Ads Tips.

Google measures the quality of your campaign through the quality score. If you want to cut down your cost per click (CPC) and boost the performance of your campaign, you need to improve your Quality Score.

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PPCChat | Microsoft Advertising | 19th November 2019

Posted November 20th, 2019 by Amita & filed under PPCChat.

This week’s PPCChat session was hosted by @NeptuneMoon and  @purnavirji who sought experts’ views on Microsoft Advertising platform, Ways where Microsoft Advertising performs really well for the clients, Product Audiences or LinkedIn Profile Targeting and more.

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