An interesting talk where experts attended to some of the questions around Conversion Rate Optimization. Moderated by Kieran Flanagan (VP Marketing, HubSpot) the panelists of this Q&A session were Pamela Vaughan (Principal Marketing Manager of Optimization, HubSpot), Larry Kim (Founder & CTO , Wordstream), Oli Gardner (Co-founder, Unbounce), Peep Laja (Founder, ConversionXL) and Rand Fishkin (Founder, Moz).
Posts Categorized: Google Ads Tips
What to do when you run out of your 20 shared negative keyword lists?
So, what would you do? If you say that 20 negative keyword lists with each having a limit of 5,000 keywords giving us a total 1,00,000 shared negative keywords, is sufficient, then what about this:
Easily Share Preview of Expanded Text Ads
Earlier this week, we announced, the availability of Expanded Text Ads Preview Tool for Google AdWords. We have received useful and encouraging feedback for this tool.
Google Ads Expanded Text Ads Character Limit
Ever since Google announced an improved format of the text ads, marketers are excited about when the change will be rolled out from beta. With an increased character limit, one can benefit by adding more valuable content to communicate the message.
[Transcript] Google Ads & Analytics Innovations Keynote
The Google Performance Summit held on 24th May 2016, shared some interesting developments that Google is introducing in the search engine advertising space. Expanded text ads, a sneak peek into the revamped AdWords interface, easy bid adjustment basis device types, demographics for search ads and many more major improvements and enhancements were shared with the world.
