Tracking the source of clicks is made easier in Bing Ads by using URL parameters. Much like AdWords, adding the desired parameters to your tracking template captures information about the device type, network, match type, ad group and more.
Posts Categorized: Microsoft Ads
Merkle | Digital Marketing Report Q4 2016 – Highlights
Merkle released the Q4 2016 Digital Marketing Report, covering some of the major findings in Paid Search, Organic, Social Media. We have picked some of the key highlights of the report in this post.
How Bing Ads Stayed At Par With AdWords With These Announcements
This year, Bing Ads introduced a series of updates and features that aimed towards improving how advertisers connect with their customers. Let recap some of these changes introduced and how they will impact advertisers in year 2017.
[Transcript] Bing Ads Quarterly API Call – September 2016
The recent Bing Ads Quarterly API Call – September 2016, announced improvements and updates that have or will soon be launched in the Bing’s API interface.
Bulk Uploading of Structured Snippets in Bing Ads – A Step-By-Step Guide
Yesterday, Bing Ads announced availability of Structured Snippets ad extension for all the accounts. Applying Structured Snippets to each campaign manually can be tedious, especially if you have dozens of campaigns. There is no bulk update functionality available in Bing Ads Editor or its web UI, yet. But, don’t worry. In this step by step guide, you… Read more »